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Posts Tagged ‘search’

Article by Thomas Christopher

For people to find your web page, you need to effort past your competitors to get to page one of the search engines, so the fewer the competitors, the better. Once you get there, you want a lot of customers to find you. For that you need high-quality keywords, keywords that many people are searching for but few other web pages are using. How do you go about finding high-quality keywords? You can do it for free with tools that Google provides.

Go to Google’s keyword tool — just search Google for the phrase “keyword tool” and you’ll find it. You want to find a good keyword for something that you are offering, so begin off with some phrases that describe it. Type them in.

Google’s keyword tool will ask you whether it should “use synonyms.” Grant it to. Click the “Get keyword ideas” button and Google will give you a list of keywords with their search frequencies. Download them in “.csv” form so you can load them into a spreadsheet (“.csv” means “comma separated values”). Repeatedly try other phrases and download and merge the spreadsheets.

Suppose you decide to set up a free print-on-demand tshirt store on the web. It wouldn’t cost you a thing to place a NASA image on a tshirt. How to make money is less obvious. For that you need to find keywords for the products. What products will you be offering? tshirts, of course, but how many ways are there to state tshirt? At least these: tshirt (which Google translates into “t shirt”), tshirts, tshirt, tshirts, tee shirt, tee shirts, tees (but “tee” often means golf tee). There are other varieties of apparel: tank, spaghetti strap, camisole, baseball jersey, sweatshirt… For that matter, you could generalize: shirt, shirts, apparel, clothing. And there are non-apparel items: BBQ apron, coaster, tote bag, slicing board, mouse pad, or generally, gifts.

Since you are interested in using NASA photos, you need to think about keywords related to space and astronomy. Here are some words people might be using: astronomy, universe, galaxy, cosmos, space, nebula, star (although this is more likely used for motion picture stars), stellar, solar system, planet, moon, Sun, Mercury, Venus, Earth, Mars, Jupiter, Saturn, Uranus, Neptune, Pluto, comet, asteroid,… and people might combine those with telescope, Hubble, photo, photograph, image,… There are a lot of combinations to explore — a lot of work and a lot of opportunity.

When you’re ready to find the high-quality keywords, add another column to your spreadsheet. Label it “Results.” Fill in that column with some massive number, 999,999,999 say. Sort the spreadsheet in decreasing order by the average number of searches. Cut off the rows at the bottom of the spreadsheet which have too few searches to be worth your consideration. If you want at least 50 searches per day, throw away rows with fewer than 1500 average monthly searches.

Go down the spreadsheet looking up apiece of the keywords in Google. Put the keyword phrase in quotes in Google’s search field. If you don’t place in the quotes, you’ll get a massive number of results.

Google will tell you “Results 1 – 10 of about NUMBER for KEYWORD” where NUMBER is the estimate of the number of results and KEYWORD is the phrase you typed in. For apiece of the keywords you look up, you can copy the estimated NUMBER of results back into your spreadsheet into the results column. When Google states “about NUMBER”, it is a crude estimate. For ‘”galaxy tshirts”‘, the estimate was 6,480 pages. By repeatedly clicking on the highest result page number at the bottom, I came to the end of the list of results and found that there were only 106. If however you get to more than 600 and you get a message, “In order to show you the most relevant results, we have omitted some entries very similar to the 601 already displayed. If you like, you can repeat the search with the omitted results included,” you should suspect Google is trying to discourage you. Maybe you’d superior just go with the estimate on page one.

While you are looking at the number of results, you can glance at the first results page and see if the keyword has a special meaning it would make it unsuitable for you. For example, thinking of selling astronomy-related tshirts, you find “la accumulation tshirts” are related to a sports team, utterly irrelevant to your purpose.

After you have gone far enough down the list, looking up the keywords with adequate numbers of searches, sort your spreadsheet by increasing numbers in your results column. Among the top keywords in your spreadsheet should be up to three good primary keywords to optimize your page for. (It’s hard to optimize a page for more than three keywords.) They have the most searches with the fewest competing pages.

Your primary keywords won’t necessarily be the first three. A keyword a tiny further down the list might have significantly more searches and only a few more competing pages. Or maybe only one or two have few enough competing pages. It should be utterly trivial to get onto page one of Google if there are only five pages competing for the same keyword, it might take a tiny bit longer if there are 500, longer still if there are 5000, and if there are 5 million, forget about it.

When you get to NASA images of the planet earth, you find something like this; “Planet connector shirt” looks promising: maybe 880 searches a month and 112 competing pages (estimated). In itself, that’s not large. “The planet shirt” has 880 searches/month for 388 competing pages. Together they might be worth some effort.

“Planet shirts” has 1900 searches for 1810 competing pages; “the planet tshirt” has 720 searches for 1900 competing pages; “planet shirt” has 5400 searches for 4320 competing pages. “Planet shirt” and “planet shirts” have an captivating number of searches, but the numbers of competitors make it look difficult to get to page one quickly. “The planet tshirt” might not be worth the effort.

“Planet tshirt” has 2900 searches for 27500 competing pages; “planet tshirts” has 1300 searches for 35300 competing pages. “Planet tshirt” and “planet tshirts” have way too many competitors. It’s nice to know you shouldn’t devote any time to them.

There you have it: a cheap and simple — well, cheap and tedious way to find calibre keywords that can bring your page a lot of hits.

About the Author

This article was adapted from a book on opening online tshirt stores, acquirable athttp://www.how-to-shirts.com/Prof. Christopher resigned tenure to write books and to consult. To see the tshirt store derived from this example, visit http://www.printfection.com/Planet_Shirt_Shop/

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Article by Nathan Davies

Search for ideal printing gadget ends once you reach out to Microboards printing gadgets world of innovation to meet your immediate professional and individualized needs. Just to clarify, Microboards in current economic conditions is the world’s top notch brands in the when it comes to home and business computing gadget industry, manufacturing ideal calibre printers with well thought smart combination of features that spells calibre and performance. Their printing gadgets last for a long time and can handle all your printing needs for longer duration in comparison to other brands acquirable in the market. Microboards’s trademark ever since it’s inception in the industry reflects only feeling of satisfaction and calibre output. The brand is well known crossways the globe for its calibre products and non-stop quest for discovering ideal at price that no one can match in the industry. This is the reason why Microboard is the undisputed leader in the world of printing and duplication gadgets.

What Microboards Printing Gadgets Offers you?

The main feature of printers from Microboards printing gadgets is their performance, which can be relied on for great print outputs and can be trusted to perform for long hours without compromising quality. The high-performance printing gadgets also produce great calibre outputs for both black and white and colored printing, sporting high specifications and surpassing industry standards. Their Workgroup printing gadgets are also well preferred for the versatile connectivity that can accommodate both wired and wireless networks. Their printing gadgets can also print in high speeds, making sure that you can easily meet your deadlines and does not make you to place extra working hours to get extra output. Microboards, the brand has won so many awards for their printing gadgets, which ensures calibre and reliability.

Microboard, Printing Gadgets Models Present in Market

Despite their various other products, printers from Microboards clearly became the company’s specialty, their flagship products that attained the brand to worldwide fame, with much thanks to the better calibre and reliability of their printing gadgets. They have a wide range of very dependable printers, offering everything from laser models, inkjet models, and their well-known GX Manual Disc Printing gadgets. Their laser printing gadgets also come in different types. Their all-in-one printing models are widely appraised because of the brand’s stress on calibre and efficiency.

Microboards manual GX Disc Printing gadget is the key solution for each aspect that need to be kept in while performing action for calibre output. Hey, all out their looking for calibre printing output just explore innovative world of Microboards printing gadgets to add new charm in your publishing and designing work culture.

About the Author

After graduating in electronics seven years ago, Nathan decided to get into the field of electronics. His expertise and knowledge of the latest electronic goods have prefabricated him a trusted and reliable study among people as far as seeking expert view before buying products such as Microboards and cdr, primera etc is concerned.

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